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Frequently Asked Questions

Below are some of the most recently asked questions about our brand. If any of our Frequently Asked Questions (FAQs) don't provide an answer, please reach out to our customer service team at


UnMatched: Creating a world where every person is equipped to achieve their ultimate health and fitness potential.

Our Mission
We aim to empower, support, and fuel all individuals using innovative, science-backed health and fitness products.

Our Vision
UM envisions a world where every person, irrespective of age, gender, health status and fitness level, is equipped to achieve their health and fitness potential.

We're still the same company, just bigger and better! The UM in UM Sports still stands for Urban Muscle, as we wanted to acknowledge the story of Urban Muscle when it was first established back in 2006. The new brand name allows us to extend our reach outside of the bodybuilding industry, and introduce UM to the larger health, fitness and wellbeing industry.

We are definitely looking at bringing them back, including the Platinum 4kg. Unfortunately, we don't have an ETA, but you can buy 2 x 2kg Platinum tubs at the same price of our 4kg price.

UM will be moving from 4kg buckets to bags, as this is a more sustainable and environmentally friendly option, and will also keep us price competitive.


UM Protein Powder stands out from the competition for several reasons:

  1. Naturally Sweetened: Unlike other protein powders that rely on artificial sweeteners, UM Protein Powder is naturally sweetened, ensuring a delicious taste without any unnecessary additives.

  2. High Quality Grass-Fed Protein: Our protein powder is sourced from grass-fed cows, which not only promotes animal welfare but also results in a higher quality protein with a better amino acid profile. This means you're getting the nutrients your body needs in a more bioavailable form.

  3. Better Amino Acid Profile: The protein in UM Protein Powder offers a superior amino acid profile, essential for muscle repair and growth. With a balanced blend of amino acids, you can trust that you're fueling your body effectively.

  4. High Protein Per Serve: Each serving of UM Protein Powder is packed with a generous amount of protein, ensuring that you're getting the most out of every scoop. Whether you're looking to support your fitness goals or simply maintain a balanced diet, UM Protein Powder delivers the protein you need in a convenient and delicious form.

Unfortunately, LT4 has been discontinued, but we have plans for a new and improved LT4 which will combine many aspects of HEAT also!